Such burst. Much gush. We gave new Trolli Sour Bursting Crawlers the most goosome backstory in the history of gummy worms.

To my dismay, “Bursting With Excrement!” did not make the cut. Design and animation by Sam Lyon.

Directed by Renee Zhan (Blinkink). Made at W+K with Art Director Dan Koo and Creative Directors Darcie Burrell & Lawrence Mellili.